About Company:
Veerayatan is a spiritually inspired humanitarian organization founded in 1973 under the guidance of the revered sage Gurudev Upadhyaya Shri Amar Muniji and led by Acharya Shri Chandanaji (Pujya Tai Ma). Rooted in the timeless message of compassion and universal welfare taught by Bhagwan Mahavir, Veerayatan was established in Rajgir, Bihar, with the vision of transforming lives through selfless service. Since inception, the organization has worked tirelessly in the fields of education, healthcare, and social development, uplifting underserved communities while embodying the values of love, non-violence, compassion, and dedicated service to humanity.
Job Summary:
Veerayatan is seeking a dynamic Social Media Manager to lead its digital outreach and engagement strategy. The role involves building a strong online presence, amplifying impact stories, and driving audience engagement through thoughtful, mission-aligned communication strategies.
Key Responsibilities:
(A) Digital Strategy and Planning:
- Develop and implement a comprehensive social media strategy aligned with organizational goals
- Plan and execute campaigns for programs, events, and fundraising initiatives
(B) Platform Management and Growth:
- Manage and grow social media platforms including Instagram, Facebook, LinkedIn, and YouTube
- Ensure consistent posting, engagement, and community management
(C) Content Coordination and Execution:
- Collaborate with content writers, designers, and video teams to produce integrated content
- Oversee content calendars and campaign timelines
(D) Performance Monitoring and Optimization:
- Track analytics, engagement metrics, and campaign performance
- Use data insights to refine strategies and improve reach
(E) Brand Positioning and Communication:
- Ensure consistent brand identity across all digital platforms
- Strengthen Veerayatan’s digital voice and positioning
Qualifications & Experience:
- Bachelor’s/Master’s degree in Marketing, Communications, Digital Media, or a related field
- 5-9 years of experience in social media management or digital marketing
- Hands-on experience in managing platforms such as Instagram, Facebook, LinkedIn, and YouTube
- Experience in planning and executing social media campaigns and content calendars
- Familiarity with analytics tools like Meta Business Suite, Hootsuite, or Google AnalyticsKey
Skills and Competencies:
- Good understanding of social media platforms, trends, and audience engagement
- Ability to plan and execute content and campaigns effectively
- Basic analytical skills to track performance and improve results
- Creative thinking and storytelling approach
- Strong coordination and communication skills
- Ability to manage multiple tasks and meet deadlines
Personal Attributes:
- Deep commitment to compassionate service and social impact.
- Respect for diverse communities and inclusive development practices.
- Thoughtful, collaborative, and solution-oriented approach.
- Ability to balance strategic insight with operational practicality.